Embracing Strengths-Based Development: Maximizing Team Performance

As the saying goes, every team is the sum of its parts. Different challenges and tasks require specific abilities. Some team members excel in conflict resolution, others in maintaining focus, and some thrive building and retaining relationships. The key lies in identifying and harnessing each team member’s unique talents, which is what we call embracing strengths-based development.

At PeopleAK, we work hard to always keep our own strengths and each other’s top of mind. To cultivate strengths-based development in any organization, we have found it is important to have easy access to your Team’s Strengths Grid. In our office, we have ours as the wallpaper on our conference room TV, which allows us to easily reference it as we strategize and collaborate as a team. We also all have our top 5 Strengths listed in our signature lines for a reminder when emailing internally with each other.

Using the Team Grid to Build a Sales Strategy

Implementing strengths-based development has endless benefits. One that has significantly impacted our success at PeopleAK is that it gives us a roadmap or tool for building an effective sales strategy. Leveraging each team member’s unique talents and capabilities maximizes performance and helps us achieve business goals.

As you may notice right away from our Team Strengths Grid, our team at PeopleAK leads in the Executing domain, which means we are eager to make things happen and see results. We find it essential to acknowledge each other’s strengths when delegating roles, tasks, and projects for our sales strategy.

Here’s an example of how we do that.

Using our Team Strengths Grid, we can identify that Team Member 3 leads with Activator, making them impatient for action and a great leader when given an important project. As Team Member 3 brings energy and momentum to the group, Team Member 2 gets excited to use their Futuristic strengths for visionary thinking.

Team Member 10 enjoys collaborating with Team Member 2 because they can use their Strategic strength to find creative solutions for their innovative ideas. We also ensure Team Member 10 has a voice when we must tackle a problem and quickly find alternative ways to proceed.

Following the brainstorming session, we let Team Members 1, 4, and 6 use their Analytical strengths to think logically to ensure that the data supports our plan before we move forward. They have to be careful not to crush our Futuristic team members.

We want to make sure we allow Team Member 9 plenty of opportunities to nurture long-term client relationships using their Relationship-Building strengths: Developer, Empathy, Individualization, and Positivity.

In conclusion, every team member contributes something different to the sales strategy and our team’s goal, leading to increased engagement and improved sales performance. To discover how you can maximize your team performance through strength-based development, call PeopleAK, and let’s chat!