Ad Specifications for Print & Digital Ads

Plus Templates and Tutorials

 

Congratulations, your ad is finally done and approved! The next step is delivering your files to our Production Department. This page is a step-by-step guide on how to double-check and package your files for submission.

Ad Specifications for Print & Digital Ads

Plus Templates and Tutorials

 

Congratulations, your ad is finally done and approved! The next step is delivering your files to our Production Department. This page is a step-by-step guide on how to double-check and package your files for submission.

Template Files

We have created a series of Adobe InDesign templates for our advertisers to use. These templates will ensure ads are sized correctly.

Double Checking Your Document Settings

To double-check your document settings go to File > Document Setup.  A screenshot of the Document Setup window is below. To confirm your ad size and additional information on our required file specifications for print, visit the Print Ad Specifications page in our Media Kit.

    • Intent is set to Print
    • Width and Height match the trim size or ad size in the media kit
    • The required Margins for a full-page ad is .625”
    • The required Bleeds for a full page is .25”

Double Checking Your Color Space and Resolution

To double-check your Color Space and Resolution go to Window > Links. A list of linked images will appear. Select an image to view it’s Color Space and Resolution. A screenshot of the Links window with an image selected is below.

  • Color space is CMYK.
  • Effective DPI is a minimum of 300 DPI

If you do not see the color space or the effective/actual ppi in your links panel:

  • Select the horizontal lines in the top right corner of the links panel.
  • Select panel options.
  • Check the boxes for the color space and ppi.
  • Select ok.

Extra Resources

We’ve gathered several videos by industry experts explaining the different settings in greater detail.

    • Check out these tutorials on how to Share InDesign files using the Package Command and how to export files.
    • If you are completely new with InDesign, check out these tutorials on how to get started and familiarize yourself with the InDesign workspace.

If you have specific questions or hurdles, you can call our Art Director at 907.257.2916.