Marketing for new or regenerating companies requires different techniques than for established businesses or even companies operating in a different market like the Pacific Northwest. Professional marketers can help new businesses successfully get out of the starting gate and navigate the marketing landscape during their initial years.
PR and marketing practitioners are increasingly using digital media to help clients connect with their target audience. A number of other trends are also at work, and agencies are adjusting their approach to carry out successful campaigns throughout the state.
Today, most companies know it’s important to have some sort of online and social media presence to remain competitive. But implementing an effective strategy in these areas can be challenging and sometimes downright intimidating for businesses.
Halloween in Alaska can be tricky, as end-of-October weather ranges from cold and dry to wet and slippery, and there’s no telling if one will be balancing on ice or trekking through several feet of snow…
The newest addition to Rasmuson Foundation’s team brings experience in philanthropy, government and nonprofit work, much of it focused on homelessness and child welfare.
The Alaska Railroad (ARRC) has extended the deadline to submit entries for its 40th annual commemorative artwork program to Friday, Feb. 23, 2018.