PR and marketing practitioners are increasingly using digital media to help clients connect with their target audience. A number of other trends are also at work, and agencies are adjusting their approach to carry out successful campaigns throughout the state.
Today, most companies know it’s important to have some sort of online and social media presence to remain competitive. But implementing an effective strategy in these areas can be challenging and sometimes downright intimidating for businesses.
Identity theft is one of the fastest-growing crimes in America, and it’s the number one complaint reported to the Federal Trade Commission. Personal identity theft involves using another person’s name and other personal information to steal his or her persona and financial security.
Today, many organizations depend heavily on having access to secure and reliable data networks to support their operations.
No business ever wants to have its telephone system stop working—especially at the beginning of a workday. But that’s what happened to Business Insurance Associates a few months ago.
Philanthropy is a crucial part of the culture at Alaska’s banks and credit unions.
In the trucking industry technological innovations—also referred to as “digitized trucking”—include everything from systems designed to detect and wake tired drivers to semi-autonomous operations to kinetic energy recovery systems, predictive GPS, and electronic log devices.
Small businesses are using video security and surveillance systems as an integral part of their efforts to protect their physical assets from theft, vandalism, and other threats. Video security cameras also help maintain a safe environment for employees, customers, and other visitors.
Lori McCaffrey is a multifaceted executive whose essence can be encapsulated in three key words: finance, family and faith. As KeyBank’s market president in Alaska, McCaffrey has a long, accomplished banking career.
If you’re on a health kick or simply enjoy drinking a refreshing glass of tea, Jesse Janes is hoping you’ll reach for his product: kombucha.