NFIB Welcomes Emily Carlson as New Regional Media Manager
Former reporter brings communications media relations experience
Juneau, August 1, 2019 — NFIB, the nation’s leading small business advocacy organization, announced that Emily Carlson is the new Senior Media Manager for eleven states, including Alaska, where 99.1% of all businesses are small businesses.
“We are very excited to have a strategic communicator like Emily join the NFIB team,” said NFIB Alaska State Director, Thor Stacey. “With her experience as a reporter and anchor in Anchorage, our small business members in the state can be assured their voices and the issues they care about will be heard across Alaska.
Emily Carlson grew up in Minnesota and graduated with a degree in broadcast journalism from the University of St. Thomas in St. Paul. After several stints in small markets, she landed a job at WHO-HD in Des Moines, where she worked for five years covering the state Capitol. Carlson met and married her husband in Des Moines before moving to Alaska, where she was the main anchor and reporter at KTVA in Anchorage. As the oil and gas reporter, Emily broke down complicated issues into clear and explanatory information. Known for writing uplifting and powerful stories, Emily was nominated for an Emmy award for her work on a half-hour special about how a subsistence challenge transformed a community in rural Alaska. She was honored by the Alaska Broadcaster’s Association for a special about opioid abuse and also won numerous awards from the Alaska Press Club.
“I am thrilled to join the team at NFIB, the premier advocacy platform for our small business owners,” said Emily Carlson. “As the wife and daughter-in-law of small business owners, I know the dedication it takes to run your own business. I’m excited to share the stories of hard-working business owners and the issues that matter to them with the media and people across the state.”
Emily is happy to provide content or context on issues that concern small business.
Emily is married to Erik Helland and has two small children and a very old Weimaraner.
In This Issue
Spreading the Word
When Bristol Bay Native Corporation (BBNC) first aired TV commercials featuring the tagline, “A Place That’s Always Been,” the reaction was surprising. Not only because they received numerous accolades and marketing awards for the campaign but because, at the time, it was rare for Alaska Native corporations to market themselves through the media.