Strategic Leadership Promotions at Optima Public Relations

Optima Public Relations is carrying on after the recent passing of its co-founder, former state legislator Tom Anderson, with some senior leaders who were promoted earlier this year.

Becca Koonce was elevated to Chief Operating Officer, where she now serves as the primary point of contact for all projects, collaborating closely with the leadership team on the firm’s services of media and public relations strategies, marketing, and political campaign consulting. Koonce joined Optima in 2022, coming from MSI Communications. She previously held management roles at the Anchorage Daily News and the Resource Development Council of Alaska, and she was a contractor for the Alaska Miners Association.