Alaska USA President/CEO Appointed to Federal Reserve Bank of San Francisco’s CDIAC
ANCHORAGE—Geoff Lundfelt, president and CEO of Alaska USA Federal Credit Union, has been appointed to the Federal Reserve Bank (FRB) of San Francisco’s Community Depository Institutions Advisory Council (CDIAC). The appointment lasts three years, effective January 1, 2020.
The CDIAC represents credit unions, banks and thrift institutions of various sizes. The council provides input to the FRB’s senior management on a variety of topics, including economic and banking conditions, regulatory policies, payment issues, and other issues of interest to community depository institutions.
Lundfelt brings more than twenty-one years of financial industry expertise to the council, and has been a longtime advocate for credit unions and the beneficial role that not-for-profit financial institutions play in the communities they serve.
“I’m looking forward to working with the other members of the council and seeing what we can accomplish with our shared financial industry expertise,” said Lundfelt. “Representing Alaska USA members and members of credit unions everywhere is a responsibility I take very seriously.”
In This Issue
Spreading the Word
When Bristol Bay Native Corporation (BBNC) first aired TV commercials featuring the tagline, “A Place That’s Always Been,” the reaction was surprising. Not only because they received numerous accolades and marketing awards for the campaign but because, at the time, it was rare for Alaska Native corporations to market themselves through the media.