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Large Cruise Ships Return to Alaska for First Time in 21 Months

Jul 9, 2021 | Featured, News, Tourism

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The first large cruise ship of the 2021 Alaska cruise season has called on Ketchikan. Royal Caribbean Cruise’s Serenade of the Seas is the first large cruise ship to sail into Alaska waters and officially end the state’s cruise drought after nearly two years.

“It’s a happy day for Alaska’s tourism industry and communities that rely on tourism in Alaska,” says Alaska Travel Industry Association President and CEO Sarah Leonard. “This short cruise season means the difference between reopening or closing for good for so many small, locally owned businesses. We are grateful to our congressional delegation, governor, and legislators for their hard work to bring cruise ships back to the state this year. We are really proud that we could fight alongside them on behalf of our members and all of the statewide tourism businesses and support them in this recovery period.”

In 2019, more than 52,000 Alaskans depended on tourism for their income and 1 in 10 jobs was attributed to Alaska tourism. The industry was responsible for injecting $4.5 billion in economic activity in the state.

Typically, cruise lines bring more than half of Alaska’s annual visitors, and the visitor industry was on track to becoming Southeast Alaska’s largest economic sector in 2020, with an estimated 1.44 million visitors traveling by cruise and spending nearly $800 million in the region, according to Southeast by the Numbers 2019, an economic survey of the region prepared by Rain Coast Data.

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Alaska Business June 2024 Cover

June 2024

This year, nine large cruise ships will be operating seventy-eight sailings at reduced capacity with a gradual ramp up through October, according to CLIA Alaska. Carnival Cruise Line, Celebrity Cruises, Holland America Line, Norwegian Cruise Line, Oceania Cruises, Princess Cruises, Royal Caribbean Cruises, and Silversea Cruises are all sailing this summer, in addition to the small cruise ship companies.

“We’re seeing an increase in independent travelers already this summer and that’s excellent news for a lot of businesses, however, we know large cruise ship travelers are also an important part to our tourism recovery,” says Leonard.

Alaska Business June 2024 cover
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June 2024
Welcome to the June 2024 issue, which features our annual Transportation Special Section. We've paired it this year with a focus on the Pacific Northwest and Hawai'i, as Alaska has close ties to both that reach far beyond lines of transportation. Even further out past our Pacific Ocean compatriots and our Canadian neighbors to the east, Alaska's reach extends to India and Singapore. Enjoy this issue that explores many of Alaska's far-flung business dealings.
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