Social and Digital Media
Arie is responsible for providing a cohesive digital presence and facilitating online engagement via the Alaska Business website, digital app, e-newsletters, and social media platforms. Prior to joining Alaska Business, he worked in the digital marketing world, forming brand strategies and developing content. He graduated cum laude from the University of Alaska Anchorage with a bachelor’s of business administration in marketing and management and currently serves on the board of the American Marketing Associations’ Alaska chapter. When Arie’s not behind a computer screen or a smart phone using his hands to cook up digital and social content, you can find him behind a guitar using his hands to make music (or at a local rink playing ice hockey).
In This Issue
Hardware Hangs In
Turns out, predicting the effects of a pandemic on a global economy is kind of impossible. In the midst of the uncertainty, those companies that crumbled and those that found ways to thrive seemed random at times, depending on local economies, access to financial aid, the unpredictability of consumers, changing regulations, and a little bit of “who knows.”