Edit ModuleShow Tags
Edit ModuleShow Tags

AMA Alaska: April Mixer & May Luncheon


April Mix & Mingle: Marketing Pub Quiz
Competing Values

Sub Zero Bistro & Lounge

Wednesday, April 29th 5 pm - 7 pm
Quiz starts at 5:45 pm

Members $0 | Guests $8

Sponsored by:
NCM Media
Think you know advertising? Network with other like-minded marketers and PR professionals. Teams of three will battle it out to showcase their marketing prowess. Come prepared with your marketing textbooks and knowledge of current marketing campaigns. Teams are randomized based on a multiple of your height times your hair length.

Appetizers and drinks sponsored by NCM Media Networks. Prizes include movie tickets and memorabilia. Come as an advertising exec, leave a champion!
Click here to RSVP to the AMA Pub Quiz
May Luncheon: Online Consumer Insights for More Effective Marketing
Competing Values
Egan Convention Center

Thursday, May 14th
Doors open at 11:30 am, program begins at 12 noon

Early bird: Member $35 | Guest $41
After 5/11: Member $41 | Guest $48

About the Topic:
Google’s Senior Travel Industry Analyst, Melissa Moody, will present a new framework for how to understand the travel consumer in today’s digital world. Her presentation will be packed with compelling data points, helpful resources for marketers, inspiring examples, and concrete takeaways. Her goal is to demonstrate how consumer behavior is changing online and how Alaska businesses and tourism can keep up with such dramatic shifts. Participants will walk away with a better understanding of Google consumer insight tools and how to leverage digital advertising channels more effectively.

About our Presenter:
Melissa Moody has worked at Google, with a focus on the Travel industry, for the past eight years. In her role as Senior Industry Analyst, she analyzes online consumer behavior, market trends, and the competitive landscape in order to deliver strategic marketing insights and recommendations to Google’s top travel advertising partners globally. She works regularly with both OTAs (Expedia, Orbitz, Priceline) and DMOs (Visit California, Visit Florida, and the Las Vegas Convention and Visitors Authority).

Thank you to our luncheon sponsor:

Click here to reserve your seat today!

Thank you to our generous annual sponsors:
Platinum Sponsor: Alaska Railroad
Flavin Photography
Copyright © 2015 American Marketing Association Alaska Chapter, All rights reserved.
Edit Module

Add your comment: