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Alaska Airlines Begins Seattle-St. Louis Service

SEATTLE - Alaska Airlines is launching daily service today between Seattle and St. Louis. To introduce the new route, the airline is offering $106 one-way fares on tickets purchased by Oct. 2 for travel Oct. 17 to Nov. 17, 2010, on select flights between Seattle and St. Louis.

"We're pleased to bring our award-winning customer service to the 'Gateway to the West,'" said Joe Sprague, Alaska's vice president of marketing. "With new nonstop service to St. Louis, Alaska Airlines and our sister carrier, Horizon Air, together serve 30 of the top 35 most-visited destinations from Seattle."

Summary of new service:

Start date City pair

Departs Arrives Frequency Sept 27 Seattle-St. Louis 11:10 a.m. 5:10 p.m. Daily Sept 27 St. Louis-Seattle 6:05 p.m. 8:35 p.m. Daily Times are based on local time zones
Tickets are available for purchase at www.alaskaair.com or by calling 1-800-ALASKAAIR (1-800-252-7522 or TTY/TDD line 1-800-392-0228).

"We're excited to welcome Alaska Airlines to St. Louis," said Rhonda Hamm-Niebruegge, director of Lambert-St. Louis International Airport. "Alaska offers great connections between the Midwest and the Northwest. Seattle is currently the second-largest West Coast market for St. Louis travelers."

Travelers can earn double Alaska Airlines Mileage Plan miles on the new flights between Sept.27 and Nov. 17, 2010. To qualify, customers must register at www.alaskaair.com.

The new flights will be operated with Boeing 737 aircraft. Inflight service will include Alaska Airlines' digEplayer, a personal entertainment system offering a variety of movies, television shows, music and other features.

Alaska Airlines and Horizon Air, subsidiaries of Alaska Air Group (NYSE: ALK), together serve more than 90 cities through an expansive network in Alaska, the Lower 48, Hawaii, Canada and Mexico. Alaska Airlines ranked "Highest in Customer Satisfaction Among Traditional Network Carriers" in the J.D. Power and Associates 2008, 2009 and 2010 North America Airline Satisfaction StudiesSM. For reservations, visit www.alaskaair.com. For more news and information, visit the Alaska Airlines/Horizon Air Newsroom at www.alaskaair.com/newsroom .

Terms and conditions for introductory one-way fares: Tickets must be purchased 14 days in advance and by Oct. 2, 2010, for travel between Oct. 17 and Nov. 17, 2010. Prices listed are good for travel on Tuesday, Wednesday and Saturday only.

Terms and conditions for Double Miles: Registration at alaskaair.com prior to the first qualifying flight is required in order to receive Double Miles. Double Miles are offered only on qualifying paid nonstop flights flown between Sept. 27 and Nov. 17, 2010. Double Miles is valid only on nonstop flights. Flight miles must be credited to the passenger's Alaska Airlines Mileage Plan account to earn Double Miles.

General terms and conditions: Seats are limited and may not be available on all flights or all days. A ticket purchased at an Alaska Airlines airport location or through a reservation call center will cost $15 more per person than the advertised fare. Travelers are responsible for the following taxes and fees, as applicable: Airport Passenger Facility Charges of up to $9 (amount depends on itinerary), Federal Segment Tax of $3.70 per segment (takeoff and landing), Sept. 11 security fee of $2.50 per enplanement. All taxes and fees shown are based on one-way travel and may be doubled if traveling roundtrip. All fares, taxes and fees are in U.S. dollars and are subject to change without notice and other restrictions apply. Tickets are nonrefundable. Changes made at alaskaair.com incur a $75 per person change fee and any difference in fare. Ticket changes made through an Alaska Airlines reservation call center or airport ticket counter incur a $100 per person change fee and any difference in fare. A $20 baggage fee will apply for each of the first three bags. Additional fees apply to check more than three bags and for overweight or oversized items. See checked baggage policy at alaskaair.com for more details.

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