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Princess Cruises Announces Winners of 2011 Alaska Region Shore Excursion Awards

12th Annual C.R.U.I.S.E. Service Awards Recognize Top Local Tour Operators
as Rated by Passengers


SANTA CLARITA, Calif. (October 7, 2011) – Each year, Princess Cruises marks the end of the Alaska season with shipboard awards ceremonies celebrating the year’s favorite local tour operators. The line’s 12th annual C.R.U.I.S.E. service awards have just been handed out, honoring the best shore excursion experiences and guides in most ports on Alaska itineraries, based largely on passenger feedback throughout the season.

Award winners were chosen from the extensive line-up of Alaska and Pacific Northwest shore excursions offered to Princess passengers, and recognize the most popular tours, individual guides and dock representatives in many of the communities where Princess ships call. The awards highlight the important role played by local tour operators in each community as part of a passenger’s overall cruise experience. Winners are determined primarily by tour scores and comments made on passenger surveys.

“It’s always gratifying to recognize these local tour operators who go above and beyond to provide our passengers with unforgettable experiences in Alaska and British Columbia,” said Jan Swartz, Princess Cruises executive vice president. “We know that a passenger’s time in port and their activities while on land are a significant part of their cruise experience, especially in such an exciting place as Alaska and the Pacific Northwest.”

The C.R.U.I.S.E. (Courtesy, Respect, Unfailing in Service Excellence) program is the longest running customer service program in the cruise industry. The Alaska awards began in 2000 and cap off a season-long effort to recognize the role that Princess’ tour partners play in passengers' cruise experiences. Tour Guide of the Season and Dock Representative of the Season award winners receive $100, a letter of commendation, a plaque, a tour of the ship and lunch onboard with their family. Operators of the Shore Excursion of the Season receive a plaque, a letter of commendation, a tour of the ship and lunch onboard for company officials.

The 2011 winners are:

Juneau:
Co-Shore Excursions:
Helicopter Glacier Trek, NorthStar Trekking
Taku Glacier Lodge Flight & Feast, Wings Airways and Taku Lodge
Tracy Arm Fjord & Glacier Explorer, Allen Marine Tours

Co-Tour Guides:
Joe Pawelek, Gold Rush Tours / TEMSCO Helicopters
Stacy La Mascus, Gastineau Guiding Company

Dock Representative:
Nathan Barzee, Allen Marine Tours

Ketchikan:
Co-Shore Excursions:
Back Country Zodiac Expedition, Ketchikan Outdoors
Bering Sea Crab Fishermen’s Tour, Commercial Fishing Adventures
Rainforest Canopy & Zipline Expedition, Alaska Canopy Adventures

Co-Tour Guides:
Annie Bauer, Snorkel Alaska
Rob Holston, Lighthouse Excursions

Dock Representative:
Jill Gates, The Great Alaskan Lumberjack Show

Skagway:
Co-Shore Excursions:
Glacier Discovery by Helicopter, TEMSCO Helicopters
Golden Glassblowing Experience at Jewell Gardens, Jewell Gardens
Heli-Hike & Rail Adventure, Packer Expeditions

Co-Tour Guides:
Matt Hall, Alaska Icefield Expeditions / TEMSCO Helicopters
Matt Hayashida, Gold Rush Sled Dogs / Klondike Gold Fields

Dock Representative:
Julie Martin, White Pass & Yukon Route

Vancouver:
Shore Excursion:
City Sights & Capilano Canyon Walk, Rockwood Adventures

Victoria:
Shore Excursion:
City Highlights & High Tea at the Empress Hotel, TMS Gateway Tours

Whittier:
Shore Excursion:
Kayaking in Prince William Sound, Alaska Sea Kayakers

Additional information about Princess Cruises is available through a professional travel agent, by calling 1-800-PRINCESS, or by visiting the company's website at www.princess.com.

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About Princess Cruises in Alaska:
One of the best-known names in cruising, Princess is a global cruise and tour company operating a fleet of 16 modern ships renowned for their innovative design and wide array of choices in dining, entertainment and amenities, all provided in an environment of exceptional customer service. Princess is a leader in Alaska travel, offering immersive land/sea vacations that feature the state’s “must see” attractions, including Glacier Bay National Park and Denali National Park. Princess owns and operates five wilderness lodges nestled in scenic riverside locations throughout the state, as well as a fleet of deluxe motorcoaches and glass-domed Princess railcars – giving travelers the opportunity to combine cruise, rail and lodge options to see all the best of Alaska. The company is part of Carnival Corporation & plc (NYSE/LSE:CCL; NYSE:CUK).

Princess Cruises is a proud member of World's Leading Cruise Lines. Our exclusive alliance also includes Carnival Cruise Lines, Holland America, Cunard Line, Costa Cruises and Seabourn. Sharing a passion to please each guest and a commitment to quality and value, World’s Leading Cruise Lines inspires people to discover their best vacation experience. Together, we offer a variety of exciting and enriching cruise vacations to the world's most desirable destinations. Visit us at www.worldsleadingcruiselines.com.

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