It is well recognized that conferences stimulate economic growth in communities, but how do communities ensure they are receiving the maximum value?
There is too much to see on any single trip to Alaska; Alaskans know that there’s too much of Alaska to really take in over a lifetime. But that doesn’t stop a thriving tourism industry from doing its absolute best to show everyone—local or guest—how stunning Alaska can be.
When contemplating what comprises a convention in 2015, one would likely envision a large ballroom or mosaic of smaller meeting rooms, hustling attendees draped with lanyards, decorative tables and booths, myriad events, thoughtful presentations, scattered work sessions, and a large dining room where meals are hastily distributed from lunch to dinner.
There was a time when air travel was the cat’s meow for business and professional connection.
If the work of the Iditarod Trail Committee were limited to simply staging the Iditarod Trail Sled Dog Race, it could be accomplished in roughly four and a half months of dedicated work by a crew of about five full-time staff, five independent contractors, and scads of volunteers to make Alaska’s own Superbowl-class sporting event, the Iditarod Trail Sled Dog Race, a success.
Less than fifty years ago the American view of the world, brought to us by National Geographic magazine, included exotic faraway places with exotic people living lives very differently. I treasured reading each issue, old or not, to learn and understand about these places and people.
The past thirty years witnessed Alaska’s economic growth through climbing and falling oil prices, growing pains of Alaska Native corporation prosperity, and a position in global logistics eyed by not only businesses but also the US military.