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SEPHORA Opening in Anchorage June 14th


Calling all makeup mavens, fragrance fanatics, skincare enthusiasts and beauty addicts! SEPHORA is opening its doors at the Anchorage 5th Avenue Mall in Anchorage, AK on June 14th.

  • The new 5,553 square foot, free-standing SEPHORA store in Anchorage is a virtual paradise of endless beauty options with over 13,000 products from more than 200 brands, including SEPHORA’s own collection of makeup, skincare, tools and accessories.
    • Makeup lines such as Benefit, Hourglass, Josie Maran, Kat Von D, MAKE UP FOR EVER and NARS
    • Innovative skincare and smilecare lines like Algenist, Caudalie, GLO, NUDE Skincare and Ole Henriksen
    • Fragrance offerings from Fracas, Guerlain, Marc Jacobs, MARCHESA, Philosophy and Stella McCartney
    • Specialty hair care lines like Bumble and bumble, Living proof, Ojon and Phyto

The SEPHORA retail concept is rooted in aesthetics, presenting our clients with the most unique product assortment, store design and client services.  SEPHORA was the first beauty retailer to employ the unique open-sell philosophy, allowing clients to shop a myriad of brands and encouraging them to try, test and play with everything from lip glosses to blushes, skincare to fragrance.  At SEPHORA, discover a world where prestige cosmetics are showcased in gorgeous open displays for clients to have the freedom to explore and sample at leisure.

Here’s what’s hip and happening at SEPHORA Anchorage:

  • Must-Have of the Moment – Just in time for summer, Sephora proudly unveils the seventh edition of its perennial summer must-have, the Sun Safety Kit. Featuring a collection of SPF must-haves and sunless tanning favorites, $20 of the $30 purchase price will benefit The Skin Cancer Foundation. While skin cancer is the most common type of cancer found in the United States, it is also one of the most preventable. Help others become aware of this growing presence of skin cancer while defending yourself against the sun’s harmful rays.
  • Transform your look in minutes. Come to SEPHORA Anchorage for a complimentary Express Service at the SEPHORA Beauty Studio, the place for one-on-one beauty sessions with our experts. Services offered include: Blush & Bronze, Flawless Foundation, Treat & Conceal, Beautiful Skin, Smoky Eye, Faux Lashes, Perfect Lips, Everyday Eye and Essential Eyeliner. With a Customized Makeup Application, get the look you want, for every day or a special event, custom-created in a private 60-minute makeup session with an expert artist. Plus, get tips and techniques to recreate it on your own. Minimum $50 purchase required.
  • Get privileged! Get rewarded!  Get personal!  Join Beauty Insider today to get behind the beauty velvet rope access to Insider-only products, exclusive samples, birthday gifts and an all-access pass to personalized beauty. Already a member?  Update your SEPHORA status and become part of the premium rewards program, Very Important Beauty Insider (VIB).  Not only will you receive all the fabulous BI perks, VIB status will also grant you additional benefits, from large in-store and online discounts to free VIB-only beauty bonuses and an invite to a private Holiday Shopping Party.
  • It’s a birthday celebration for you and SEPHORA Anchorage! It may be SEPHORA’s birthday in Anchorage, but the celebration doesn’t stop at the store opening.  As a Beauty Insider or VIB, you’re also eligible to receive a special gift – Benefit Real Birthday Turn-Ons! Check your e-mail, mail or simply come back to SEPHORA Anchorage or any other SEPHORA location, within a few weeks of your birthday to pick up the special gift SEPHORA has waiting for you!

Sephora Anchorage

320 W. 5th Ave

Anchorage, AK 99501

Store Hours:

Mon-Fri: 10 am to 9 pm

Sat: 10 am to 8 pm

Sun: 11 am to 6 pm

SEPHORA creates an all access approach to shopping: via catalog (877.SEPHORA), SEPHORA.com, and at your nearest store. With more than 325 stores in North America, SEPHORA, the leading beauty retailer in the United States and Europe, will soon be open in Anchorage for the ultimate beauty experience.

Need to have a sneak peek into the world of SEPHORA before all the beauties arrive?  Contact our PR team (information listed below) to schedule an appointment, walk through the world of SEPHORA, learn some beauty tips & tricks, and take photos (schedule allowing). 

For more information, please contact: Colleen MacDonald, BOLD PR (646) 214-5727 x111 / Colleen@boldpr.com

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