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Wells Fargo Launches New Mobile Banking Applications, Expands Text Banking Enrollment Options


One of the First Major U.S. Financial Institutions to Support Four of the Most Popular Smartphone Platforms

SAN FRANCISCO--(BUSINESS WIRE)--Wells Fargo & Company (NYSE:WFC) today announced the launch of new mobile banking applications for AndroidTM, BlackBerry®, and Palm. These additions to its existing portfolio expand Wells Fargo's mobile banking applications to four and provides customers with more choice in how they bank.
"Our goal is to make it even more convenient for customers to access their account information - anytime, anywhere - helping them save time and providing peace-of-mind. Wells Fargo Mobile Banking makes it fast, easy, and secure for customers to stay in touch with their finances."
"We are listening and responding to our customers by broadening our mobile banking services," said Arah Erickson, head of Wells Fargo Retail Mobile Banking. "Our goal is to make it even more convenient for customers to access their account information - anytime, anywhere - helping them save time and providing peace-of-mind. Wells Fargo Mobile Banking makes it fast, easy, and secure for customers to stay in touch with their finances."

Customers may choose the Mobile Banking services that best suit their needs from a menu of options on Wells Fargo's newly expanded Mobile Banking Resource Center: https://www.wellsfargo.com/mobile/.

Downloadable Mobile Banking Applications ("Apps")

In addition to Wells Fargo's existing mobile banking app, the three new Wells Fargo Mobile Banking apps are available via the Android Market on Android-powered devices; Palm App Catalog for Palm devices, and a BlackBerry app is available from wf.com for BlackBerry smartphones.

Through Wells Fargo's Mobile Banking applications, customers can access their current available account balances*, transaction history, and credit card payment information. Customers can also securely transfer funds to their other accounts or to other Wells Fargo customers and pay bills.

Wells Fargo Mobile Banking is integrated with each smartphone's built in GPS (Global Positioning System) feature so customers can search for the nearest ATM or Wells Fargo banking store with the touch of a button.

In addition, customers can receive alerts on their mobile devices.

Text Banking (to short-code 93557)

In an announcement earlier this year, Wells Fargo became the first major U.S. financial institution to enable all customers to manage their accounts through Text Banking, even those who do not bank online.

Now, customers may receive an offer to enroll in Text Banking while at a Wells Fargo ATM. After confirming their mobile phone number or entering a new one on the ATM keypad, customers will receive a "welcome" text message with instructions on how to use Text Banking. Once enrolled, customers send a simple text command to short-code 93557, such as "BAL ALL," to receive their current available balances,* or "ATM," to locate the nearest Wells Fargo ATM. Customers can always enroll in Text Banking by visiting wf.com/text on their mobile device.

The Text Banking service enables customers to view account activity, view credit card payment information, find nearby ATM locations, and more. It's another way for customers to get a snapshot of their account information, anytime, anywhere.

"Wells Fargo wants to be where our customers are," said Erickson. "However they prefer to bank on the go, whether through apps, text, or our mobile web site, we are there for them. In addition, access to account information while on the go provides customers with added confidence when it comes to fraud prevention and detection. Mobile banking allows customers to review their accounts for unusual activity anytime, and take quick action if necessary."

About Mobile Banking & Text Banking

Mobile Banking and Text Banking are covered by Wells Fargo's Online Security Guarantee. Visit https://www.wellsfargo.com/privacy_security/online/guarantee to learn more. Wells Fargo also provides fraud prevention tips, including tips for mobile banking, through its Fraud Information Center (https://www.wellsfargo.com/privacy_security/fraud).

Mobile and Text Banking are free services from Wells Fargo, but mobile carrier text messaging and web access charges may apply.

In May 2009, the company announced availability of the Wells Fargo Mobile Banking app via the App Store on iPhone or iPod touch.

In October 2007, Wells Fargo became the first major financial services company in the country to offer consumer and small business customers both mobile web site (WF.com) and text-based (93557) account access via mobile devices. While Wells Fargo launched text banking in 2007 for online customers, as of February 2010 Wells Fargo expanded its text banking service to enable non-online banking customers to use the service.

About Wells Fargo

Wells Fargo & Company is a diversified financial services company with $1.2 trillion in assets, providing banking, insurance, investments, mortgage, and consumer and commercial finance through more than 10,000 stores and 12,000 ATMs and the Internet (wellsfargo.com and wachovia.com) across North America and internationally.

* This balance may not reflect all transactions, such as checks written or debit card transactions that have been approved but not yet submitted for payment by the merchant.

Android and Android Market are trademarks of Google, Inc.

The BlackBerry and RIM families of related marks, images and symbols are the exclusive properties and trademarks of Research In Motion Limited.

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