AMA Alaska - February Luncheon: Maximizing your visibility on the web
How to maximize your visability on the web
Join us for our February AMA Alaska Chapter luncheon. Learn more about web based tools and best practices for search engine optimization, pay per click advertising and how to effectively use Google analytics. Steven Volz from Alaska Search Marketing will discuss recent trends and developments surrounding these critical and strategic marketing tools.
Topics discussed will include:
• SEO (Search Engine Optimization) - overview of SEO with a look at white hat vs. black hat tactics and associated risks
• PPC (Pay Per Click) Advertising - looking at positives, negatives and best practices
• Google Analytics – how to effectively track results across multiple campaigns by utilizing url tagging and conversion trackin
About our presenter
Steven Volz is the owner of Alaska Search Marketing, a company dedicated to helping businesses and organizations get found on the internet by utilizing the power of the major search engines, Google, Yahoo and Bing. Steve will discuss the benefits of Search Engine Marketing including Search Engine Optimization (SEO) and Pay Per Click (PPC) advertising and Google Analytics to track results.
Steven Volz is a lifelong Alaskan who has successfully helped market businesses on the internet for close to two decades. Steve has a BBA in Marketing from the University of Alaska Fairbanks where he created the university's first online marketing survey. Before starting Alaska Search Marketing in early 2009, Steve worked in marketing at ACS for 10 years where he developed and managed numerous online projects.
Thursday, February 14th. Doors open at 11:30am for networking and program begins at 12noon at the Dena'ina Convention Center.
We highly encourage our members and guests to register in advance so we can provide the most accurate number to our catering team at Dena'ina. Please note the date for increase in our prices* in an attempt to ensure the most accurate head count.
AMA Members: $23 in advance / $33 after 2/11/13
Guests: $33 in advance / $43 after 2/11/13Students: Always free of charge!
Register Online Today
Click here to register (at amaalaska.org) and save your seat today!
Please contact firstname.lastname@example.org with registration questions or if you have certain dietary needs.
*Prices will increase after Monday prior to the Thursday luncheon.
Posted: February 7, 2013
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