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ASAA joins NFHS Network

ANCHORAGE, AK (November 27, 2013) — The Alaska School Activities Association (ASAA) is one of 34 state high school association members of the National Federation of State High School Associations (NFHS) that has joined the NFHS Network. The new all-digital network is devoted to web streaming high school sports and performing arts activities at www.NFHSnetwork.com.

“It has been ASAA’s long-time goal to expand media coverage of State Championship events. Beginning in February 2014, this historic agreement with the NFHS Network will bring State Championships into many homes throughout Alaska,” said Gary Matthews, Executive Director.

The NFHS, in association with PlayOn! Sports announced the official launch of the NFHS Network on August 1. With coverage of boys and girls sports and activities initially in 34 states during the 2013-14 school year, the NFHS Network becomes the largest destination for coverage of high school sports and activities in the country.

Through a subscription-based digital service available at www.NFHSnetwork.com, more students, parents and fans will be able to watch more high school sports than ever before.

“We believe this is one of the greatest opportunities in the 94-year history of the NFHS as we are able to take advantage of new technology and showcase high school sports and performing arts on a national scale,” said Bob Gardner, NFHS executive director. “We are excited to provide viewership opportunities for fans of high school sports that have never existed before. The NFHS Network will help showcase our primary mission of expanding participation and opportunities for involvement in education-based interscholastic sports and performing arts activities.”

The NFHS Network will build on the past success of PlayOn’s high-quality coverage of high school sports at the state level. PlayOn currently streams nearly 30,000 events per school year and has worked with 32 state associations and sections in 26 states.

“Teaming up with the NFHS is a natural progression to build a truly national high school sports platform while honoring the local communities that support them,” said David Rudolph, PlayOn! Sports chief executive officer. “Our mission is to serve the current and future generations of student-athletes, support and encourage their participation and make their performances accessible to their friends, family and fans on every media platform they use.”

“Ultimately, we want to make the NFHS Network the most treasured and trusted source for high school athletics,” Gardner said.

ASAA •4048 Laurel Street, Suite 203, Anchorage, Alaska, 99508 •  907-375-4400  • www.asaa.org

About Alaska School Activities Association
Alaska School Activities Association is Alaska’s high school organization established to regulate sanctioned interscholastic activities, contests and programs. ASAA’s mission is to advocate participation in co-curricular activities and promote the academic and social development of students. Over 210 high schools and 35,000 high school students participate each year in interscholastic activities. The ASAA staff manages 36 state championships each year in athletics, fine arts, academics and student government. ASAA’s newest program has been the development of the Play for Keeps, Win for Life program that emphasizes healthy student citizens. ASAA also assists schools in finding the most talented coaches through the Alaska Coaches Education Program and certifies sports officials. ASAA was established in 1956 and is governed by a Board of Directors comprised of one elected member from each region and one appointed member from the Alaska Association of School Boards, Alaska Association of Student Governments, and Alaska Association of School Administrators. ASAA’s ability to conduct, promote, and support co-curricular activities is possible because of school memberships and the strong support and high level of commitment of its many gracious sponsors.

About the National Federation of State High School Associations (NFHS)
The NFHS, based in Indianapolis, Indiana, is the national leadership organization for high school sports and performing arts activities. Since 1920, the NFHS has led the development of education-based interscholastic sports and performing arts activities that help students succeed in their lives. The NFHS sets direction for the future by building awareness and support, improving the participation experience, establishing consistent standards and rules for competition, and helping those who oversee high school sports and activities. The NFHS writes playing rules for 16 sports for boys and girls at the high school level. Through its 50 member state associations and the District of Columbia, the NFHS reaches more than 19,000 high schools and 11 million participants in high school activity programs, including more than 7.6 million in high school sports. As the recognized national authority on interscholastic activity programs, the NFHS conducts national meetings; sanctions interstate events; offers online publications and services for high school coaches and officials; sponsors professional organizations for high school coaches, officials, speech and debate coaches, and music adjudicators; serves as the national source for interscholastic coach training; and serves as a national information resource of interscholastic athletics and activities. For more information, visit the NFHS Web site at www.nfhs.org.

About PlayOn! Sports
PlayOn! Sports is the largest rights holder, producer, and aggregator of high school sports events distributed across television, the Internet, and IP-video enabled mobile devices. By combining state associations’ postseason content with the regular-season events of member schools, PlayOn streams more than 30,000 high school sporting events a year, providing marketers with a unique multi-media platform solution to reach teens, young adults and families. PlayOn is headquartered in Atlanta, Georgia, with offices in the Southeast, Midwest and California. View the PlayOn! Sports Network at www.playonsports.com and follow us on Twitter and Facebook @playonsports.

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