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Huna Totem Corporation hires vice president of marketing and sales


Huna Totem Corporation welcomed Anne French to its senior management team in July. French joined the Alaska Native village corporation as the vice president of marketing and sales.

As the first person to occupy this position, French will lead brand development, marketing and sales for the company. She will be responsible for developing the company’s brand in a way that is integral to its future growth and that is consistent with its vision and values.

“Anne showed us an exceptional ability to identify new business opportunities and build a brand platform that can sustain growth,” said Lawrence Gaffaney, Huna Totem Corporation president and chief executive officer. “I’m confident she can help us in our mission to advance the economic aspirations and culture of the ‘Xúna Kaawu.’”

French brings more than 20 years of experience in marketing and brand innovation to her new role. She is a brand strategy executive with a proven record for increasing sales and profit performance across a broad range of businesses, including Procter & Gamble Co.; Clorox; the software company, Intuit; and Foote, Cone & Belding, an advertising agency.

Most recently French led innovation development for a variety of clients, including Colgate-Palmolive, Hormel Foods Corporation, Del Monte Foods and Georgia-Pacific LLC, a paper company. She’s also consulted for Facebook, GoPro and General Electric.

“This is a great opportunity to build on the history, stewardship and thought leadership of Huna Totem Corporation,” French says. “The allure of Alaska is so powerful around the world, it will be exciting to invite more people to experience its greatness.”

Huna Totem Corporation is the Native village corporation that represents the Tlingit people in Hoonah who have ancestral ties to Glacier Bay. The corporation owns and operates Icy Strait Point, a private cruise ship destination 50 miles west of Juneau and 22 miles from Glacier Bay National Park and Preserve. Icy Strait Point allows guests to step into an Alaska experience with Native Tlingit culture, unspoiled wilderness and Alaska-sized adventures. The company also operates Alaska Native Voices, which introduces travelers to the Huna Tlingit culture in Glacier Bay National Park and Preserve and offers a tourism consulting service to other cultural groups and communities around the world. For more information on the corporation, visit www.hunatotem.com.

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