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Associated Press Launches Top 25 College Football Site



NEW YORK - The Associated Press, the world's leading source for news and information, has launched APTop25.com, an interactive Web hub offering in-depth coverage and perspective on college football. Anchored by the AP Top 25 Poll-the nation's most respected ranking of college football programs-the new site is a comprehensive destination where fans of Division I Football Bowl Subdivision (FBS) schools can find the latest stories, photos and statistics from the AP's college football reporters and editors. With additional content from AP member publications and college football blogs, APTop25.com is designed to be the richest source for college football on the Web.

The site offers a suite of interactive tools so users can engage with the weekly poll and the coverage, allowing them to reorder the poll to their liking or to create their own version of the Top 25, which they can then share via social networks such as Twitter and Facebook. APTop25.com visitors can also customize their experience, tailoring both the content and the look of the site to reflect their team loyalties. Pages dedicated to specific conferences and teams feature links to stories provided by AP, local news organizations and blogs. The site also provides rich conference, team and player statistics. In addition, fans can sign up for team-specific e-mail newsletters, which provide the top and most-read stories of the week, as well as in-game alerts delivered via SMS.

"For more than 70 years, the AP Top 25 poll has been an essential part of college football for fans, schools and journalists alike," said Nick Ascheim, General Manager, Digital, for the AP. "Working with our network of news partners, we have created a comprehensive online hub that enables those who love college football to engage with this content in new ways."

In addition to AP coverage of every game played by each of the 120 Division I FBS teams, APTop25.com integrates photos, musings, predictions and insight from AP members, as well as leading college football bloggers, selected and organized by AP's editors.

APTop25.com encourages debate around the rankings, with user comments throughout the site and extensive integration with social media. Exclusive content illuminates the process and thinking that go into the poll results. As other polls are published over the course of the season, the site allows for side-by-side comparisons to spur further discussion and debate.

Since 1936, the AP's College Football Poll has harnessed the collective expertise of America's sports writers and broadcasters to lend clarity to the pending college football season and offer trusted insights into what the ultimate ranking might be. APTop25.com gathers the AP's college football expertise in one place for the first time.

APTop25.com is the latest offering from AP Gateway, a strategic business unit launched early this year to deliver AP's multimedia coverage and its members' content to readers in new and innovative ways on the Web, as well as smart phones, tablets and e-readers.

About The AP
The Associated Press is the essential global news network, delivering fast, unbiased news from every corner of the world to all media platforms and formats. Founded in 1846, AP today is the largest and most trusted source of independent news and information. On any given day, more than half the world's population sees news from AP. On the Net: www.ap.org.

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